Blaine led the creative concept and production workflow for this ad, using AI video generation tools to build consistent, professional visuals. He wrote the script, structured the narrative, and guided scene direction. Blaine also handled final editing, sound design, and ensured the ad’s messaging aligned with Trust Energy’s lead generation strategy.
About: This 27-second ad was created to promote Trust Energy’s solar and battery solutions as a way to combat rising energy bills and achieve energy independence.
Concept: The ad uses a cinematic AI-generated storyline featuring homeowners frustrated with skyrocketing utility bills. It transitions seamlessly into visuals of solar installations and battery systems as the solution. On-screen captions and voiceover reinforce benefits like cost savings, energy security, and sustainability, closing with a bold call-to-action to schedule a free consultation.
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